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Dr. T featured in media panel on sports psychology

Fan-Focused, Future-Forward

Dr. T –– the dynamic professional using her PhD in Media Psychology to elevate the fan experience.

Clients Tunisha Has Worked With

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Meet Dr. Tunisha Singleton

Dr. Tunisha Singleton is a media psychologist and engagement architect who transforms audience behavior into brand breakthroughs. With a Ph.D. in Media Psychology and 15+ years of experience, she brings a rare blend of science, strategy, and swagger to the world of sports, entertainment, and emerging tech.

Her bold, insight-driven approach has powered major campaigns for the Peabody Awards, Warner Media, Games for Change, and the NHL. She’s also the creator of the FanX360™ Model and founder of FanX Unlimited, a next-gen consultancy reshaping how brands connect with their communities.

A Salzburg Global Fellow and President of the Black Girl Hockey Club, Dr. T also teaches at UNLV, Howard University, and Fielding Graduate University. Whether she’s on stage or behind the scenes, she delivers fan-first strategy with fearless energy, cultural fluency, and a no-BS mindset that moves audiences and markets alike.

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CONSULTING

Strategic insight that drives meaningful change.

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FANX UNLIMITED

Immersive consultations to grow fanbases through psychology and culture.

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MEDIA APPEARANCES

Sparking conversations and expanding impact.

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RESEARCH

Exploring ideas that redefine what's possible.

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CONSULTING

Let Dr. T advise and build a custom strategy to meet your needs.

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FANX UNLIMITED

For the culture. Targeted consultations for sports and entertainment properties for next level fan engagement.

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MEDIA APPEARANCES

See Dr. T in action.

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RESEARCH

Read up: publications, thought-leadership, and cultural insights.

Transform Fan Engagement with Media Psychology

Find out how to enhance your brand engagement with Dr. T's insights and human-centered approach to create dope experiences.

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My Clients Are My Biggest Fans

What the streets are saying

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